Medical Practice Scenting

Scenting For: Hospitals, Dentists, Podiatry, Waiting Rooms, Medical Clinic, Physiotherapy, Optometrist, Psychiatrist

Scenting strategies in medical practice waiting rooms are revolutionizing patient perceptions and experiences. The innovative approach of medical practice marketing solutions now includes the intentional use of positive emotions scents to enhance the ambiance. These scents, often derived from essential oils with natural antibacterial properties, are carefully selected to reduce patients’ stress and make younger patients feel more at ease.

The service differentiation scent offers goes beyond mere olfactory pleasure; it serves as a subtle yet powerful component of scent marketing. By implementing scent strategies that evoke positive emotions, medical practices can significantly improve the atmosphere of their waiting rooms, turning a potentially anxiety-inducing wait into a moment of calm.

Our scent marketing extends to various healthcare settings, including hospitals, dentists, podiatry, physiotherapy, optometry, and psychiatric clinics. The goal is to create an environment where the natural anti-bacterial properties of the scents are as reassuring as their calming influence.

The science behind this is clear: scent reduces patient’s stress and can transform the waiting room experience. This practice of aromatherapy is essential for service differentiation, making it a key aspect of medical practice marketing solutions. It is a testament to how younger patients and adults alike can benefit from a space where scent marketing is thoughtfully applied to implement scent strategies that are non-allergenic and soothing. This leads to a more pleasant visit, ensuring that patients associate their time at the medical practice with comfort and care, encouraging them to return.

Turn Scents into Dollars!!!

Discover the Science of Scenting?

Download the latest information and case studies on the wonderful world of scent marketing and aromatherapy. Backed by Science, Driven by Quality.

What is Scent Marketing?

Scent Marketing is the act of the subtle presentation of aromatic elements with the aim of driving satisfaction, increasing moods, improving perceived quality and building brand awareness. patient experiences are crucial and it is imperative to promote an inviting and relaxing space to improve perception of quality, decrease aggression and reduce perceived waiting times.

The Science?

By utilizing aromatherapy, we can improve perception of quality, decrease aggression and reduce perceived waiting times. Through aromatherapy we make your patients feel more relaxed enabling your nursing staff to effectively provide the care and service that your patients need. Studies have shown this pleasant experience will ensure your patients continue to return to your practice.

MAKE SCENTS OF YOUR BUSINESS??

Book a FREE consultation and together we can make scents of your business with a tailored essential oil fragrance to create a first-class aromatic environment.

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THE SCIENCE OF SCENTING

CASE STUDIES & RESEARCH

Explore Case Studies and Research

Satisfaction

Sofitel Guest Satisfaction Survey

M Gallery by Sofitel conducted a survey of 3000 of their hotel guests on the impact that fragrances have on their experience of the hotel. The survey found 78% of women and 74% of men generally like scented spaces.

Increased Revenue

Research Study: USA Casino

A study published in the Psychology and Marketing journal by Dr Alan R. Hirsch discovered the impact of fragrances had the ability to increase gaming revenue by 45%.

Reduced Anxiety

Research Study: Reduced Anxiety by 63%

A New York study at the Memorial Sloan-Kettering Cancer looked to discover the impacts of ambient aromas on 70 outpatients before undergoing an MRI. It was noted that the administration of fragrances was associated with 63% less anxiety.

Increased Revenue

Research Study: Increased Spending behaviour

A Washington State University study in 2012 found that shoppers in a scented shopping environment spent an average of 20% more.

Increase Perceived Value

Case Study: OPEN HOME perceived home value increased by over $100,000

44 potential buyers were split into groups to inspected the same house with the perceived value of the home being increased by $100,000 in a scented environment.

Satisfaction

Case Study: Employee Survey

A survey conducted on a group of office executives found that: 35% of respondents say that a fragrance is the first thing that comes to there attention when entering an environment. 93% agree that effective ambient scenting influences their moral, productivity and working behaviour.