Aromatherapy is an exceptional method to create a positive office environment, harnessing the power of essential oils to enhance work performance. The presence of a pleasant scent in offices and workplaces can significantly improve productivity, as our sense of smell is intrinsically linked to our emotions. These scented areas demonstrate that elements like a lemon scent or a pleasant fragrance can impact upon confidence, mental clarity, cooperation, and attentiveness. Starting scenting in the office with a carefully chosen office scent not only boosts the efficiency of employees but also contributes to a pleasant smell that can reduce stress and improve problem-solving abilities.
The strategic use of scent marketing or aromatherapy can be defined as the tailored diffusion of fragrances that engage a person’s senses to affect their productivity, emotions, moods, judgment, and behavior. Sensory cues, including the diffusion of office scents, can enhance an employee’s memory by connecting with their emotions. Research indicates that scenting for offices can be a cornerstone in adopting efficient work strategies, as it influences decisions often made at an emotional or subconscious level.
Achieving a peak of productivity is likely when employees feel relaxed and cooperative, qualities fostered by a positive office environment imbued with a pleasant fragrance. Through scent marketing, companies can adopt efficient work strategies that stimulate employees’ productivity, as fragrances play a significant role in an individual’s decision-making process.
Impressively, studies have shown that scented areas, like those with a lemon scent, can contribute to fewer errors and increase performance. The Takasago Corporation in Tokyo, Japan found that “54% fewer errors occurred when students could smell lemon, 33% fewer with jasmine, and 20% fewer with lavender.” This evidence suggests that a pleasant office environment and the right office scents are not just about creating a pleasant smell but about enhancing the overall work performance and potential of employees and leaving a lasting impression on potential clients. Adopting such scent marketing strategies is integral to modern office design, which goes beyond physical space to include sensory experiences that improve productivity and efficiency.
Download the latest information and case studies on the wonderful world of scent marketing and aromatherapy. Backed by Science, Driven by Quality.
Scent marketing or aromatherapy can be defined as the tailored diffusion of fragrances that engages a persons senses to affect their productivity, emotions, moods, judgement and behaviour. Sensory cues can enhance an employees memory by connecting with their emotions. One group of neuroscientists’ found that 85-95% of decisions occur at the emotional or subconscious level.
The peak of productivity is most likely to occur when an employee feels relaxed, receptive, patient and cooperative. Through aromatherapy, we can stimulate the productivity of employees as fragrances play an immense role in an individual’s decision-making process.
“54% fewer errors when students could smell lemon, 33% fewer with jasmine and 20% fewer with lavender.” – Takasago Corporation, Tokyo, Japan
Book a FREE consultation and together we can make scents of your business with a tailored essential oil fragrance to create a first-class aromatic environment.
Explore Case Studies and Research
